MyMuse Heard My Suggestion - Now It's Bombay Shaving Company's Turn

Celebrating small wins, aiming for bigger ones

I did a post last week about how companies like @MyMuse_India and @CHoustonNissan were nailing it on social media with their stitches.

I also made a twitter post appreciating them on their effort.

P.S: you should follow me on Twitter :)

MyMuse reacted, took inspiration from the post (which also shows an ad from @ZeptoNow), and made their own version of it

Now that one has 8k+ views, which is not bad at all for an experiment. I count that as a win!

Love it when brands listen.

@BombayShavingCo could take notes too :)

Their editors are so great, and I love some of the stuff Shantanu and his team put out.

But the human elements are what really speak to BSC’s audience. You can tell by the numbers. The one on the right did over 1Mn views, while the product video did barely 7k

Bombay Shaving company could copy the stitch experiment from MyMuse and Zepto, add their own twist to it, and it would work just as brilliant.

Some example prompts:

  • The gorilla turn-slick bear trim showoff promoting BSC trimmers

  • Indian biker accident-trimmer launch ad

And more. I’m just spitballing here, but there’s so many variations you can do with popular memes.

So @BombayShavingCo if you’re listening, time to get on some stitches and hack some attention :)

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